Link tracking is very crucial in affiliate marketing and will help you discover what channels send you the most traffic, better understand your audience (demographics), and carry out split tests to determine which of your campaigns perform better.
There are hundreds of link tracking software tools and it is difficult to know which one is best for you as an affiliate marketer. We have taken in the research and found the best link tracking software for affiliate marketing.
In this article, I am sharing with you a curated list of the best free & paid link tracking software for affiliate marketing a long with their unique features and pricing plans.
Here’s what we are going to cover in this article:
What is Link Tracking?
Link tracking is when you track your visitors/clicks and see which source it is coming from.
Link tracking shows you a relationship between your affiliate marketing activities and your results. By tracking your affiliate links, you can see where your traffic is coming from
10 Best Link tracking software for Affiliate Marketing
Here is a curated list of 10 best link tracking software for affilite marketing:
- Voluum
- ClickMagic
- Improvely
- ClickGum
- ClickMeter
- Trck.me
- LinkTrackr
- RedTrack
- Rebrandly
- ClixTrack
Let’s take a look at each.
1. Voluum
Founded in 2015 by Rob Gryn – an ambitious affiliate marketer, Voluum lets you tack, optimize and automate everything from Native, pop, email, display, video, social, push, search, and all types of traffic all in one place.
Voluum is the best affiliate link tracking software and is recommended by digital marketers around the globe.
Their features are so good and will change the way you do affiliate marketing
Let’s take a look at the features that makes Voluum the best affiliate links tracking software:
Key Features of Voluum
Traffic Distribution Artificial Intelligence (AI): Lets you automatically send traffic to your top performing offers, landing pages, and campaign paths.
Automizer: Integrates all your traffic sources with Voluum and set up custom-rules to auto-optimize your campaigns.
Alerts: Notifies you immediately when your campaign performance changes.
Anti-Fraud Kit: Detects sources of bot traffic helping you spot fake clicks, suspicious visitors and unrealistic conversion times.
Direct Tracking Pixel: Let’s you track your paid organic and paid traffic without using initial redirect. This helps you accelerate the process of sending visitors to your offers, and advertise without limits even in the region where internet connection is slow.
Impression Tracking: Tracks the impressions of your banner ads to measure the impact of a particular touch point. This combined with other metrics will give you a complete overview of your advertising campaign performance.
Lander Protection Script: Lets you protect your most successful landing pages by blocking access from programs or visitors that did not come through campaign URL.
Mobile App: Available on Android and IOS, their mobile App helps you stay up to date with your performance and let’s easily access your data and get instant notifications about your campaigns.
Voluum Pricing
Voluum has 4 pricing plans. They are:
Discover: Starting at $64/month, this plan gives you access to
- 3 months of data retention
- 20 active campaigns
- 1 custom domain
- 1 dedicated domain
- Automizer
- Group Onboarding
- Basic tracker features.
Profit: Starting at 134/month, this plan gives you access to
- 6 months of data retention
- Unlimited active campaigns
- 3 custom domains
- 1 dedicated domain
- Automizer
- Dedicated Onboarding
- Traffic distribution AI
- Rule-based paths.
Grow: Starting at $381/month, In addition to the Profit features, this plan gives you access
- 12 months of data retention
- 5 custom domains
- Anti-fraud kits
- Additional users.
Agency: Starting at $799/month. In addition to the Grow features, this plan gives you access to
- 18 months of data retention
- Up to 30M events
- 10 custom domains
- Dedicated account manager
- White-label shared reports
- 5 additional users.
2. ClickMagic
ClickMagic is another link tracking software for affiliate marketing. It allows you to tack and optimize your advertising campaigns, site, and sales funnel.
ClickMagic makes it easy for you as an affiliate marketer to access your data regardless of your geographic location or device you use to access it.
It has unique features that allow you to gather unique traffic scores of your tracking links. They also offer a tracking guide to help you with your link tracking.
Top Features of ClickMagic
Cross-Device Tracking: Allows you to users who own multiple devices and constantly switch between them so you can track, optimize, and scale with confidence.
Click Shield: Lets you set up simple rules to determine what type of paid traffic behavior you accept and block the rest which will result in fewer ads spend for the same number of conversion.
Automated & Intelligent Split Testing: Helps you stop making important decisions base on bad information. Their algorithm will instantly notify you when you have a statistically valid winner and it can even redirect your traffic to the winning variation automatically.
Advanced Retargeting: With this feature, you can easily add a retargeting pixel to any of your tracking links to help you increase exposure to all your affiliate offers and dramatically boost your sales and conversion.
Click Rotators: This is a traffic delivery system used to distribute incoming traffic to as many links as you want in the specific way you want. This tool has 5 different types of rotators and link options which include the ability to deliver traffic based on device, time, location, and more.
Automatic Traffic Quality Analysis: This tool help you determine which traffic sources are working for you and automatically assign a unique traffic quality score to your affiliate link so you know exactly the kind of traffic you are getting.
ClickMagic Pricing
ClickMagic has 3 pricing plans and both have free 14 day trial to test their service:
- Starter plan which cost $27/month
- Standard Plan costs $67/month
- Pro plan costs $97/month
This is how the pricing plan looks like
3. Improvely
Improvely is another link tracking software for affiliate for marketing that is 100% compatible with major ad networks like Google, Bing Ads, and Facebook Ads.
It has advanced conversion tracking and conversion attributions to help you track, test, and optimize your conversions.
Though not as robust as Voluum and ClickMagic, and is more on the simpler side, it is packed with features that are helpful and relevant to every affiliate marketer.
Key Features of Improvely
A/B Split Testing Tools: lets you add or remove landing pages from your ad placements and sending clicks to your new variations instantly and show you which performs best.
Click Fraud Tool: Identifies and protects you against suspicious click activity on your ads including activity that spans across multiple advertising campaigns to help you stop paying for fraudulent clicks.
Commission Source Tracking: shows you which of your landing pages, ads, campaigns, and keywords are generating for you without creating separate referral links for every keyword.
Ads and Keyword List Protection: protects your advertising from theft and snooped by your affiliate manager and competitors by cloaking your affiliate links and stripping referrers from your traffic
Integration with Affiliate Networks: Improvely works with all affiliate networks that support tracking pixels or subid parameters to help you track and optimize your commissions.
Improvely Pricing
Improvely has 4 pricing plans and all comes with a 14-day free trial. The plans include:
- Freelancer: Starts at $29/month and allows you to track up to 10,000 visits per month.
- Start Up starts at $79/month and allows you to track up to 50,000 visits per month.
- Small Agency Plan starts at $149/month and lets you track up to 100,000 visits per month.
- Large Agency Plan starts at $299+/month and lets you track 250,000+ per month depending on your traffic size.
4. ClickGum
ClickGum is another link tracking software that lets you monitor, optimize, track clicks, conversions, and return on investment from all your affiliate marketing links all in one place to increase your conversion.
Key Features of ClickGum
Split Testing: Help you split your traffic across different landing pages and easily establish which one converts better to systematically improve your conversion and click return on investment.
URL Rotator: Lets you distribute your traffic across links so you can easily use their split testing feature.
Tracking Tools: Lets you identify the source of your conversion by creating campaigns to track your advertising campaigns, banner ads, solo ads, and much more
Fake Click filter: This is a monitoring system that inspects the quality of every ad clicks, whether it is excessive non-converting clicks from specific countries or someone repeatedly clicking on your ads.
Commission Source Tracker: Shows you which of your advertising campaigns, landing pages, and traffic sources are generating commission for you.
ClickGum Pricing
ClickGum has a free plan and 3 paid plans.
The free plan gives you access to:
- 3k Monthly Clicks
- UnlimitedLinks
- UnlimitedRotators
- UnlimitedCustom domains
- 12 MonthsData Retention
- Access to all modules
Manager: Starts at $9/month and gives you access to
- 20k Monthly Clicks
- UnlimitedLinks
- UnlimitedRotators
- UnlimitedCustom domains
- 12 MonthsData Retention
- Access to all modules
Executive: Starts at $29/month and gives you access to
- 100k Monthly Clicks
- UnlimitedLinks
- UnlimitedRotators
- UnlimitedCustom domains
- 12 MonthsData Retention
- Access to all modules
Enterprise: Starts at $49/month and gives you access to
- 1m Monthly Clicks
- UnlimitedLinks
- UnlimitedRotators
- UnlimitedCustom domains
- 12 MonthsData Retention
5. ClickMeter
ClickMeter is also one of the best links tracking software for affiliate marketing. It lets you monitor, compare, and optimize all your advertising campaigns in one place and decide what is working and what is not.
With ClickMeter, you can track and manage your affiliate links and commission all in one dashboard.
It also allows you to cloak your links and customize it with your domain name. It can also monitor broken links, click fraud, latency, and blacklists.
ClickMeter offers you with the same powerful affiliate link tracking and cloaking tools that most professional marketers use at a fraction of the cost.
Key Features of ClickMeter
Split Test Optimizer: This lets you A/B test with multiple destination links and find out the best performing ones.
Vanity Links: Lets you shorten your affiliate links and customize them with your own domain name.
Click Fraud Protection: Detects bot clicks and recognizes clicks coming from single visitors or spiders, and multiple clicks.
ClickMeter Pricing
ClickMeter has 3 pricing plans and each comes with a 30-day money back guarantee. The plans are:
- Medium: Starts at $29/month and lets you track up to 25,000 events/month
- Large: Starts at $99/month and lets you track up to 200,000 events/month
- X-Large: Starts at $349/month and lets you track up to 2,000,000 events/month
This is how their pricing looks like
6. Trck.me
Trck.me is another link tracking software for affiliate marketing that brand, track, and optimize your advertising campaigns, affiliate links, and social media accounts all in one place.
Key features of Trck.me
Tracking: Allows you to track conversions, clicks, sales, open rates and social brands using several different variations.
Auto Tagging: Automatically tags where your traffic is coming from thereby saving you time making special link for every marketing channel.
Custom Branding: Helps you shorten your affiliate links under your own domain name.
Advanced Filters: Analyzes where your traffic is coming from, who is viewing it, and changes which ads or links are shown based your rule sets.
Trck.me Pricing
Trck.me has 2 basic pricing plans:
- Starting Plan: Costs $29/month
- Enterprise: Costs $79/month
7. LinkTrackr
LinkTrackr is both tracking and link cloaking softwares that lets you track and identify the source of your conversion, measures your profitability, and other critical metrics.
It is a quick and easy tool for tracking your affiliate links without the complication of extended tracking features.
Key Features of LinkTrackr
Ad Tracking: lets you create campaigns to track your ads and adverting costs to get return on investment (ROI) reports.
Link Cloaking: Lets you cloak your affiliate links and capitalize on viral marketing to drive lots of traffic from social media sites.
Conversion Tracking: Tracks multiple leads and sales throughout your entire funnel and multiple domains using their iFrame and JavaScript conversion tracking.
Split Testing: Lets you run split tests to discover which of your landing pages converts better and continue improve your conversion rates.
URL Rotator: Lets you split your traffic across different affiliate offers and landing pages to help you boost conversion.
SubID Tracking: Helps you track your affiliate commissions across multiple affiliate networks.
LinkTrackr Pricing
Starting at $7/month, LinkTrackr is probably the cheapest among the link tracking software listed in this post.
Their pricing plans are paid annually and each comes with a 30-day money back guarantee. Their pricing plans are:
- Basic: Starts at $7/month, lets you track up to 100 links and up to 10,000 visits per month.
- Pro: Starts at $17/month, lets you track up to 500 links and up to 50,000 visits per month.
- Hyper: Starts at $27/month, lets you track up to 1,000 links and up to 100,000 visits per month.
- Extreme: Starts at $47/month, lets you track up to 5,000 links and up to 500,000 visits per month.
8. RedTrack
RedTrack is another link tracking software for affiliate marketing; it helps you to optimize your campaigns and provides you with in-depth analytics about your affiliate offers.
It is an all-in-one tracking and analytics tool and helps you save time, improve attribution, and drive better return on investment (ROI) and earnings per click (EPC).
Key Features of RedTrack
A/B Testing: Lets you create a simple or complex split test campaign and helps you choose a winner.
Auto-optimization: Lets you set rules and desired key performance indicators (KPIs) that will keep your advertising campaigns away from low performing landing pages and automatically stops and notify you when targets are not met.
No 3rd Party Cookie Tracking: This allows you to track organic traffic and adverting campaigns Facebook, Google, and other traffic sources without using redirects or 3rd party cookies.
Click Fraud Protection: Help you stop wasting money on non-human clicks by detecting and blacklisting bot traffic.
RedTrack Pricing
RedTrack has 4 pricing plans and a free 14-day trial. The pricing plans are:
- Basic: Starts at $49/month and lets you create unlimited campaigns, track unlimited conversions, provides you with advanced reporting & targeting, and lets you use up to 3 custom domains
- Pro: Starts at $99/month. On top of the Basic features, it lets you add unlimited custom domains, gives you free SSL certificate for your custom domains, and access to integrations, alerts, and automation.
- Team: Starts at $99/month. On top of the Pro features, it gives you access to publisher tracking and management, and lets you add 2 additional users.
- Agency: Starts at $499/month. Additional features include: 5 users, publisher discovery, and white labeled reporting portal.
9. Rebrandly
Rebrandly is one of the industry-leading link tacking tools to brand, track, optimize and share your links using a custom domain name.
Their user interface is very appealing and lets you track, optimize, scale, brand, and integrate your affiliate links
Key Features of Rebrandly
Link Management: This lets you manage your affiliate links and include features like; fast redirects, custom URL slugs, link tags, QR codes, link expiration, high volume links, and more.
Traffic Routing: This feature allows you to 301 SEO redirect your links, traffic routing, link retargeting, parameter forwarding, mobile deep linking, open control graph, and more.
Analytics: This tool gives you access to features like link analytic analytics, UTM builder, GDPR privacy, custom report builder, aggregated reports, and more.
Rebrandly Pricing
Rebrandly has 4 pricing plans and a free plan that gives you access to
- Unlimited fast redirects
- Track up to 5,000 clicks per month
- 500 branded links
- 5 domain names.
The other pricing plans are:
Starter: Starts at $29/month include the following features:
- Track up to 25,000 clicks/month
- 5,000 branded links
- 5 custom domain names
Pro: Starts at $69/month and lets you
- Track up to 150,000 clicks per month
- 15,000 branded links,
- 5 custom domain names.
Premium: Starts at $499/month and lets you
- Track up to 1,500,000 clicks/month
- 150,000 branded links
- 20 custom domain names
- 31 custom reports per month
- 10 active team members.
- Enterprise: This is a custom plan and its pricing depends on your needs.
10. ClixTrac
This is a free and basic link and banner tracking software and allows you to track how many times your links and advertisements are viewed. You can use it to track your conversions, sales, ads on your website and ads that you place on other websites.
ClixTrac also lets you track image and text ads to see the number of clicks, impressions, click through rate, clicker’s IP address and the traffic source the click comes from.
ClixTrac is good when you are just starting out and looking for free link cloaking and tracking software to track your affiliate links.
Key Features of ClixTrac
- Landing page Split (A/B) Testing
- Click and Impressions Tracking
- URL Rotator
- Cloaking links with your domain name
- Export stats into a CSV file.
Conclusion
There you have it.
My list of 10 best link tracking software for affiliate marketing.
I hope you were able to choose the link tracking software that suits your needs.
If are you still not able to choose one, then you should try Voluum because it has all the features you need for tracking your affiliate marketing offers.
Frequently Asked Questions
Q. Which is the Best Link Tracking Software for Affiliate Marketing?
A. Voluum is the best link tracking software for affiliate marketing and has every feature you need to track your affiliate links.
Q. Which is the Cheapest Link Tracking Software for Affiliate Marketing?
A. LinkTrackr is the cheapest link tracking software for affiliate marketing
Q. Which is the Best Free Link Tracking Software for Affiliate Marketing?
If you are looking for a free link tracking software ClixTrac is your go to.
Rufai is a blogger and a digital marketing specialist. He enjoys helping others learn about different marketing tools and helping people achieve success online.