GetResponse Conversion Funnels vs ClickFunnels: Two popular sales funnels tools.
Sales funnels are becoming more popular in the online marketing world, becoming a core aspect of internet marketing.
They help online marketers speed up their sales processes by allowing them to build relationships with their customers, personalize approach, generate more sales, and maximize marketing efforts.
Sales funnels became more popular with the ClickFunnels, the best sales funnel software available.
It allows marketing to add order bumps on their sales pages, upsell additional products when a customer has made the initial purchase of a product.
ClickFunnels success brought a lot of hype in the online marketing world and a lot of competing products started to pop up.
GetResponse Conversion Funnels (formely known as Autofunnel) was created in an effort to make GetResponse an all-in-one marketing solution, rather than a traditional email marketing tool.
GetResponse has so far introduced various marketing tools including, landing page creator, sales funnel, e-commerce solution, website builder, and more.
But the question is this; is GetResponse Autofunnel better than ClickFunnels?
In this in-depth step-by-step comparison, I’ll compare each main feature of GetResponse Conversion Funnel and ClickFunnels so that you can choose that is best for you.
So let’s dive in.
GetResponse Conversion Funnels vs. ClickFunnels: Overview
Created by Russell Brunson and Todd Dickerson, ClickFunnels is digital marketing platform and sales funnel software that performs many functions including, sales funnel builder, email marketing, landing page, and more.
It also let you create membership sites, affiliate programs, websites, lead capture forms, hosting, and sales funnels.
It let you create for different types of funnels which include, simple opt-in funnels, lead magnet funnels, webinar funnels, and sales funnels.
GetResponse Conversion Funnels vs ClickFunnels: A Comparison of Features
Below, I’m going to run through the features everyone should know when comparing GetResponse Autofunnel and ClickFunnels.
- Page Builder
- Funnel Builder
- Order Form Bumps
- A/B Testing Features
- Pre-Built Templates
- Customization Functionalities
There aren’t huge differences in using both GetResponse funnels Builder and ClickFunnels.
Both platforms have drag-and-drop builder which you can use to build sales funnels without coding, HTML, or CSS skills.
You can build sales funnels from scratch or use ready-made, high converting templates. You get everything on the right-panel and everything is drag-and-drop so that you can build funnels quickly.
Both ClickFunnels and Conversion Funnels offer templates for every step of the funnel including, opt-in page, sales page, order form, upsells page, and thank you page.
However, ClickFunnels’ page builder is much more robust and have more powerful features. It simplifies the process for you and gives you more flexibility to how you want to build your pages.
GetResponse Conversion Funnel offers templates for every step of the funnel including, sign up page, email, sales page, and order confirmation page.
In contrast, ClickFunnels has two page editors: the classic editor and the cookbook.
You need to select a goal, choose funnel type to create a funnel with the classic editor. And for the cookbook, you can use a ready-made template.
ClickFunnels allow you to choose a pre-built template or create a funnel of scratch. You also have the flexibility to add, delete, or rearrange each step of the funnel according to your needs.
While conversion funnels only let you use the default arrangements of the funnel’s steps, but you have the ability to add or delete a step of the funnel.
Order Form Bumps
This is a check box which you add to your order form after someone has added their payment information but before they click the order button.
They are a little offers to make buyers upgrade and buy additional product at the point of sale. It is a powerful feature and helps increase profitability.
This feature is available by default on ClickFunnels sales pages but not available in Conversation Funnels which can be a major setback.
A/B Testing Features
A/B testing is an important feature in digital marketing, which let’s you test different variants of your sales Funnels to know which one performs better.
Conversion funnels let’s you test different headlines, subject lines, and forms.
It also allow you to test smaller parts of your sales funnels, like, buttons, colors, call-to-actions (CTAs), and navigational elements.
It also allow you to create a second sales funnels variant to see which one performs better than the other.
Once the test is finished, GetResponse will pick out your top performing page and use in your marketing campaigns.
In contrast, ClickFunnels also also allow you to split test sales pages, headlines, images, sales copy, and call-to-action buttons.
It is very easy to run split testing with ClickFunnels and you can do it right away from the start page.
You can choose the way you want your traffic to be split across the pages/funnels you are testing.
ClickFunnels automatically tracks which elements are performing the best and keeps all the data in an A/B testing dashboard.
On the A/B testing dashboard, you will be able to see data for each test such as, conversion rates, page views, and user behavior.
Conversion Funnels has 40+ sales funnels / landing page templates which you can use to build your landing pages and sales funnels.
These templates are available for both funnels and emails so that you can be consistent in your branding.
In contrast, ClickFunnels also has an impressive library of templates that are split into free and premium sections.
ClickFunnels’ templates are organized by “funnel type” such as opt-in page, sales pages, order pages, and checkout pages, rather than general sales funnels and pages.
ClickFunnels also has a marketplace for various templates where you can purchase fully optimized funnels templates.
Both Conversion Funnels and ClickFunnels offer a wide range of pre-made templates which you can use to build sales funnels of your choice.
While GetResponse is restricted in customizability since some designs looks outdated and forms lack personalization.
ClickFunnels allow you to customize every element through it’s page editor’s side bar. It also offer more customization functionalities and impressive library of templates
- Choose ClickFunnels if: You’re looking for a powerful and robust sales funnels software that offer excellent functionalities.
- Choose Conversion Funnels if: You’re looking for an affordable way to create sales funnels and build your e-mail marketing campaign.
Both of these tools have similar functionalities and unique features. However, ClickFunnels is more robust and could be a better option with its extensive functionalities.
Rufai is a blogger and a digital marketing specialist. He enjoys helping others learn about different marketing tools and helping people achieve success online.