So you came across Systeme.io vs Mailerlite, found both platforms offer identical features and are wondering which one to choose?
Systeme.io and Mailerlite are popular marketing platforms and provide you with all the tools you need to grow your business online.
Systeme.io offers a wide range of features, including landing pages, email marketing, sales funnels, and membership sites.
On the other hand, Mailerlite is a more focused email marketing tool that offers features such as email campaigns, automation, and landing pages.
Both platforms have their strengths and weaknesses, making it difficult to determine which one is better for your business.
In this article, we’ll dive deep into the features, ease of use, pricing, integrations, and customer support of Systeme.io and Mailerlite to help you make an informed decision.
So whether you’re a small business owner or a marketing professional, this post will give you a clear understanding of which platform is the right fit for your needs.
Let’s dive in.
Systeme.io vs Mailerlite Comparison
Features
When it comes to marketing automation platforms, features are a crucial aspect to consider.
Both Systeme.io and Mailerlite offer a range of features to help you streamline your marketing efforts and reach your target audience effectively.
Systeme.io Features:
- Landing pages: With Systeme.io, you can create high-converting landing pages without any coding knowledge. The platform offers a drag-and-drop builder and a variety of templates to choose from.
- Email marketing: Systeme.io’s email marketing features allow you to create and send newsletters, automated emails, and broadcast messages to your subscribers. You can also segment your audience and track your email campaign performance.
- Sales funnels: Systeme.io’s sales funnel builder lets you create effective funnels to guide your leads through the buying process. You can create opt-in pages, order bumps, upsells, downsells, and more.
- Membership sites: With Systeme.io, you can create membership sites to sell digital products, courses, or content. The platform allows you to manage memberships, drip content, and accept payments.
Mailerlite Features:
- Email campaigns: Mailerlite’s email campaign builder lets you create and send newsletters, promotional emails, and automated campaigns to your subscribers. The platform offers a drag-and-drop builder, a variety of templates, and personalization options.
- Automation: Mailerlite’s automation features allow you to create targeted campaigns based on subscriber behavior. You can send emails based on triggers, actions, or conditions.
- Landing pages: Mailerlite’s landing page builder lets you create high-converting landing pages without any coding knowledge. You can choose from a variety of templates and customize them to fit your brand.
- Integrations: Mailerlite integrates with a variety of third-party tools, including eCommerce platforms, CRMs, and social media platforms.
Verdict:
It’s clear that Systeme.io offers a more comprehensive set of tools, while Mailerlite is more focused on email marketing.
Systeme.io’s sales funnel and membership site features are unique to the platform, making it a better choice for businesses looking to sell digital products or courses.
Mailerlite’s automation features and landing page builder are also noteworthy and are great for businesses focused on email marketing.
Ease of Use
When it comes to marketing automation platforms, ease of use is a critical factor to consider:
You want a platform that is intuitive, user-friendly, and easy to navigate, even if you don’t have technical skills.
Systeme.io
Systeme.io is known for its user-friendly interface that makes it easy for beginners to use.
The platform offers a drag-and-drop editor that allows you to create landing pages, email campaigns, and sales funnels without any coding knowledge.
The dashboard is also easy to navigate, and the platform’s tutorials and documentation are helpful for getting started.
Mailerlite
Mailerlite also offers a user-friendly interface that is easy to navigate. The platform’s email campaign builder and automation features are intuitive and straightforward, and the landing page builder is simple to use.
The platform offers helpful documentation and customer support to guide you through any issues you might encounter.
Verdict
Overall, both Systeme.io and Mailerlite are user-friendly platforms that make it easy for users to create marketing campaigns.
However, Systeme.io offers a more extensive set of tools, and the learning curve might be steeper for beginners.
On the other hand, Mailerlite’s interface is simpler and more streamlined, making it a better choice for those who want a basic email marketing tool.
In terms of ease of use, the choice between Systeme.io and Mailerlite comes down to personal preference and the level of technical expertise you have.
Pricing
Pricing is an essential factor to consider when choosing a marketing automation platform.
Both Systeme.io and Mailerlite offer pricing plans that cater to different business needs and budgets.
Systeme.io
Systeme.io has a forever free plan and three pricing plans: Startup, Webinar, and Enterprise.
- The free plan offers limited access to the Startup features such as email marketing, sales funnels, membership sites, website builder etc.
- The Startup plan costs $27 per month and includes up to 5,000 contacts, unlimited emails, and access to all features except the membership site feature.
- The Webinar plan costs $47 per month and includes up to 10,000 contacts, all features, and access to the webinar feature.
- The Enterprise plan is custom-priced and includes up to 100,000 contacts, priority support, and all features.
Mailerlite
Mailerlite also offers a free plan and four paid plans: Free, Basic, Standard, and Premium.
- The Free plan includes up to 1,000 subscribers and offers limited features.
- The Basic plan costs $10 per month and includes up to 1,000 subscribers, unlimited emails, and access to all features except automation.
- The Standard plan costs $15 per month and includes up to 2,500 subscribers, all features, and access to automation.
- The Premium plan starts at $50 per month and includes up to 10,000 subscribers, all features, and advanced reporting.
Verdict
In terms of pricing, both Systeme.io and Mailerlite offer a more affordable option for businesses on a budget, with a free plan and lower-priced paid plans.
Systeme.io offers a more extensive set of features and is geared towards businesses looking for a more comprehensive marketing automation platform. Systeme.io’s pricing plans are more expensive, but they offer a wider range of features and more contacts.
Integrations
Integrations are an essential factor to consider when choosing a marketing automation platform.
You want a platform that can integrate seamlessly with other tools and software you use in your business.
Systeme.io
Systeme.io offers integrations with a wide range of tools and software, including Zapier, Google Analytics, PayPal, Stripe, and more.
It also offers a WordPress plugin that allows you to integrate your Systeme.io account with your WordPress site.
Mailerlite
Mailerlite also offers integrations with a variety of tools and software, including Zapier, WooCommerce, Shopify, and more.
The platform also offers a WordPress plugin that allows you to integrate your Mailerlite account with your WordPress site.
Verdict
Both Systeme.io and Mailerlite offer integrations with a wide range of tools and software, making it easy to connect with the other platforms you use in your business.
Systeme.io offers slightly more integrations, including more payment processors, which can be helpful for businesses that sell products or services online.
However, Mailerlite’s integrations are still extensive and cover many essential tools and software.
Customer Support
Customer support is an essential factor to consider when choosing a marketing automation platform.
You want a platform that offers reliable customer support to help you resolve any issues or answer any questions you might have.
Systeme.io
Systeme.io offers customer support through email, live chat, and a knowledge base.
Their customer support team is responsive and helpful, and they typically respond to support inquiries within 24 hours.
Systeme.io also offers a Facebook community group where users can connect with each other and ask questions.
Mailerlite
Mailerlite offers customer support through email and live chat, and they typically respond to inquiries within a few hours.
They also offer a knowledge base and helpful tutorials to guide you through any issues or questions you might have.
Verdict
Both Systeme.io and Mailerlite offer reliable customer support through email and live chat, and they have extensive knowledge bases to help you troubleshoot any issues.
Systeme.io also offers a Facebook community group, which can be helpful for users to connect with each other and share their experiences.
Pros and Cons
Every marketing automation platform has its strengths and weaknesses, and it’s essential to consider both when choosing the right platform for your business.
Systeme.io
Pros:
- Offers a wide range of features, including email marketing, sales funnels, membership sites, and more.
- Simple and intuitive interface, making it easy for users to navigate and use.
- Offers a variety of pricing plans to fit different business needs and budgets.
- Excellent customer support through email, live chat, and a Facebook community group.
- Good integration options with other tools and software.
Cons:
- Some users have reported occasional glitches and technical issues.
Mailerlite
Pros:
- Offers a user-friendly interface that’s easy to navigate and use.
- Offers a free plan and affordable paid plans, making it accessible to businesses on a budget.
- Good customer support through email and live chat, with helpful tutorials and a knowledge base.
- Offers good integration options with other tools and software.
Cons:
- Limited range of features compared to other marketing automation platforms.
- The free plan offers limited functionality.
- Some users have reported occasional glitches and technical issues.
Final Thoughts
Systeme.io and Mailerlite are both popular marketing automation platforms that offer a range of features and tools to help businesses automate their marketing efforts.
Both platforms have their strengths and weaknesses, and the choice between them comes down to the specific needs of your business.
Systeme.io is a comprehensive marketing automation platform that offers a wide range of features, including email marketing, sales funnels, membership sites, and more.
Its simple and intuitive interface makes it easy for users to navigate and use, and its customer support is excellent.
However, its higher-priced plans may not be suitable for small businesses or those on a tight budget.
Mailerlite, on the other hand, offers a more affordable option for businesses looking to get started with marketing automation.
Its user-friendly interface is easy to navigate, and its customer support is also reliable.
However, its limited range of features may not be suitable for businesses looking for more advanced automation capabilities.
Rufai is a blogger and a digital marketing specialist. He enjoys helping others learn about different marketing tools and helping people achieve success online.